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Crypto Launchpad Case Study

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Approach

We deployed a broad strategy aimed at infiltrating specific social media communities and controlling the conversation in order to highlight the perks of holding the client’s coins. This indirect approach proved to be highly effective. 

Deep Impact is your key to influencing people through social media communities.

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Overview

A well-known multi-chain launchpad company, which grants token stakers exclusive access to pre-sales of projects, was coming out with its own coin, giving their holders exclusive access to projects that launch on the platform. By owning their token, the holder would gain several benefits: 

We compiled a detailed file, analyzing each social media platform relevancy to the client’s token. Then narrowed down the strongest communities in each social media platform to achieve the most effective impact.

When the token dropped, we infiltrated the strongest groups, using our exclusive tech, and took control over the narrative, giving the voice to the client’s utility.

In order to achieve control over the narrative, we developed a multi-pronged strategy to address the client’s needs on a national scale: 

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Develop content about the company for tier 1 and tier 2 news publications.

Develop content highlighting the utility in purchasing these specific tokens.

Produce and distribute videos. 

Results

We generated buzz which lead to a record breaking in stakings, and a large increase in applications for IDOs.

In case of any remaining pre-sale tokens, after the allocation round, stakers will be the first to take claim of this opportunity.

Token holders can lock their tokens to participate in exclusive events, conferences and receive perks.

Holders will receive exclusive NFT drops when they lock a certain number of tokens.

A small percentage of each imposed spread will go towards buying back and burning tokens on the open market, insuring passive income generation. 

Coin holders will be eligible to enter regular lotteries.